Mattel, Inc. And Warner Bros. Discovery Global Consumer Products on a multi -year -old global licensing agreement using the entire DC library.
Through this partnership, Mattel gives world licensing rights to develop and market a full range of movement personalities that bear the theme of DC, matches, accessories, roles playing products, and adult holdings starting in the second half of 2026.
“It is a very proud teacher to welcome back to Mattel. We look forward to taking advantage of the Mattel Playbook approach to managing brands, designing products and innovation to make common characters in the capital in all channels. This renewed partnership will reflect our common passion for involving and inspiring fans and university Ages.
“The Warner Bruce Convention with the new Discovery with Mattel arrives at the launch of DC, a new, exciting chapter in 2025. Our cooperation with Mattel will lead to new offers that celebrate the rich DC company and its future novel through rifts, animation, movie, and film. Every story and personality, from Batman and Superman and Wonder Woman's Heroics to Joker and Harley Quinn, is a major inspiration for a new partnership that combines Mattel power with the global attractiveness of the capital.
The new licensing agreement depends on the current relationship between Mattel and Warner Bros. Discovery Global Consumer Products, which extends more than 30 brands and privileges at the Warner Bros. Library. Wide Discovery including the Harry Potter, Friends, Seinfeld, Ted Lasso and more in the foreground, incense, dolls, cars, play, and Limente.
