Nvidia Touts Robots And Self-Driving Cars, Introduces AI-Powered Media2 System

Nvidia Touts Robots And Self-Driving Cars, Introduces AI-Powered Media2 System

Business


Tech giant and artificial intelligence pioneer Nvidia made a slew of announcements, including one regarding a new media system, and touted its developments with humanoid robots during its CES opening keynote on Monday night.

Founder and CEO Jensen Huang presided over the event, wearing a shinier version of his signature black leather jacket. (“I'm in Las Vegas, after all,” he explained with a smile. “I really think you should let this sink in. And in another hour or so, you'll feel really good about it.”)

Huang, who founded Nvidia in 1993 when he was 30, led the company to a market value of $3.5 trillion and took his place in the highest echelons of technology executives during the artificial intelligence boom. A number of sectors within Hollywood, particularly visual effects and animation, have become heavily reliant on Nvidia's products and services, as have a number of technology foes such as Amazon, Google, Meta, Microsoft, and Tesla.

While Huang and his colleagues detailed a number of developments, Richard Keres, vice president and general manager of Nvidia's media and entertainment division, explained a new system called Media 2 in a blog post published during the keynote. He wrote that it is “the latest AI-powered initiative to transform content creation and live streaming.”
And live media experiences. The system uses artificial intelligence to “drive the creation of smarter, more personalized, more impactful content that can adapt to individual viewer preferences,” he continued.

A number of partners, from image-based companies like Shutterstock and Getty Images to telecom giant Verizon, are using Nvidia's technology, Keres noted. Comcast's Sky is testing Nvidia's services and models, for example. “The integration could lead to greater interactivity and accessibility for customers around the world, such as enabling the use of voice commands to request summaries during live sports and access other contextual information,” he said.

Nvidia introduced a new chipset and desktop PC as well as the new Cosmos platform. The setup helps develop physical AI systems such as robots and autonomous vehicles, using models that simulate real-world conditions.

Like others in the technology sector, Huang has highlighted the potential of autonomous vehicles. “The revolution has arrived,” he added. “I anticipate that this will likely be the first multi-trillion-dollar robotics industry.”



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