One TJ Maxx shopper was blown away by her holiday beauty discovery.
They found several products from a prominent makeup brand that usually appear in stores like Sephora at low prices.
“OMG CRAZY @TJ Maxx WIN THE MAKEUP JACKPOT!!!” lifestyle influencer Kimberly Nuzzolo (@kimnuzzolo) exclaimed in a TikTok video earlier in December.
Kimberly can be seen with a stunned expression in the clip as she flips the camera to show off her makeup options from Fenty Beauty by Rihanna.
The music icon launched Fenty Beauty in September 2017 and has gained huge popularity thanks to its mission of inclusivity for all women and products that suit a wide range of skin tones.
However, some products from the Fenty line can be pricey, which is why Kimberly was happy to see many of the options at TJ Maxx starting as low as $12.99.
“I found fifty lip glosses and foundations!!” Kimberly shouted.
“I felt like I was at Sephora!”
The Fenty Icon Velvet Liquid Lipstick can be seen in the video on TJ Maxx, along with the Eaze Drop Blurring Skin Tint and Pro Filt'r Soft Matte Longwear Foundation.
Compared to Fenty and Sephora, the discounts at TJ Maxx were significant.
Offers for several days
For example, the Fenty Icon Velvet Liquid Lipstick is listed at $29 on the pages for both, compared to TJ Maxx at $12.99.
That's a difference of $16, or a discount of over 55%.
The Eaze Drop Blurring Skin Tiny is also $36 on Fenty's and Sephora's websites, which is up from the $14.99 price tag of TJ Maxx shown in Kimberly's clip.
Considering the difference, it represents a cost reduction of approximately 58%.
The price was also just $19.99 on tags for the Pro Filt'r Soft Matte Longwear Foundation, down from $40.
That's more than the obvious 50% discount offer.
I literally felt like I was at Sephora!
Kimberly Nozzolo
Policy promise
Sephora and Ulta recently made significant, similar policy changes for holiday shoppers.
Instead of the standard 30-day period, both beauty retailers have extended their return policies for items purchased between certain dates.
For Sephora, customers who made purchases between November 1 and December 1, 2024 can return them until January 31, 2025, with some rules and exceptions.
Likewise, Ulta customers who purchased items between November 1 and December 31, 2024, can return them through January 31, 2025.
Several other retailers, including Amazon, Best Buy, Walmart, and Target, are running holiday return extensions this year as well.
Keen TJ Maxx shoppers should also be on the lookout for a $16.99 winter blanket that's going fast.
TJ Maxx recently added an additional $2 monthly fee for some customers.