Prince William's public embellishment of the word “love” for the Princess of Wales on social media on her birthday is just #couplegoals, as they say online.
Anyone who insists on the myth that the royal family is stuffy and incapable of showing emotion needs to get a rain check today.
Not only is Prince William seen as the popular and modern face of the royal family in the 21st century, but he is now shown to be comfortable about his confidence in telling everyone how he really feels about Kate.
Sure, we all watched him declare his love and devotion to Kate at Westminster Abbey in 2011 – but that was their wedding!
His heartfelt birthday message to millions on social media today, where he paid tribute to his “amazing” wife while also celebrating her strength as “amazing” during a year in which she faced cancer is a welcome public gesture in difficult times.
Also writing about George, Charlotte and Louis declaring on social media 'We love you'. Have we seen this kind of attention from a member of the royal family before? No chance.
It's #couplegoals as they say on social media.
This openness is the direction the couple has been moving in for many years. It's no surprise to those of us who have witnessed the couple together in recent years.
There is often a shared smile, a nod, a gentle arm around the waist, or even a holding of hands.
But this Christmas message is also a clear sign, coming after he admitted that 2024 has been one of the most difficult years of his life, and that William is happy to let the world know how he feels when the time is right.
This personally written letter and signed with a 'W' is a welcome change from the palace office worker who posts an agreeable birthday message with some archival photographs that we usually see at every occasion.
It's January, it's dark and cold outside, we're all skinny and overweight after enjoying the festivities, so let's have fun and enjoy a little piece of love and happiness.
But it's Kate's big day and there will be more messages from around the world wishing the Princess a happy return when she turns 43 – including everyone here at The Sun.
And while a lot of nonsense has been posted on social media about the Princess of Wales over the past 12 months, this year let's try to just remember this special occasion.