Netflix APAC Film Viewership Grew 20% In 2024 — APAC Showcase

Netflix APAC Film Viewership Grew 20% In 2024 — APAC Showcase

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Minyoung Kim, president of the Netflix APAC content (except Korea), said that the scenes of the APAC subscribers in Netflix grew by 20 % in 2024.

Speaking at the APAC's APAC exhibition in Tokyo, Kim added that more than 100 APAC films have reached its peak in the list of the 10 best international films in Netflix for non -English films throughout 2024. These titles included Korea S The uprisingIndonesia Strays shadow Japan City hunter.

In general, Netflix members watched the world average seven films per month.

Kim also highlighted the broad cultural influence produced by the list of banners throughout Asia. For example, when the direct Netflix air conditioning of the famous “City Hunter” series was shown for the first time in April last year, the original manga sales, including digital versions and housing, increased by 900 %.

Looking forward, the banner is scheduled to expand its shows all over Asia this year, which includes two coma from the movie Southeast Asia and the first animated film ever in Netflix Korea.

While this type of zombie has long dominated the English language titles-in recent years, through Korean projects such as Training to Busanand We all died and Kingdom – Netflix said he hopes to add Southeast Asian offers to the global mix. With a busy record of success in Indonesia and Thailand already with horror titles in Streamer, Netflix is ​​also scheduled to launch two native Zombie films from these countries, entitled “Bat title” Elixir and Ziyam.

Malobika Bnerji, the first manager of Netflix in Southeast Asia, said that the Indonesian and Thai teams are working on them Elixir and Ziyam Consult with some team members who worked in the Korean Zombie series KingdomWith the Korean team advising in areas such as makeup and monuments.

In Japan, the banners launched his movie Tentpole The explosion of the lead train On April 23. The film is a restart of the original 1975 movie BulletThat inspired the popular Hollywood speed.

“This film is an unprecedented measure of cooperation with the Japanese railway company JR East. Production was able to secure access to the movie one of the real company trains on several trips.

Takahashi said: “We managed to rent a fully bullet train and photograph it in the movement seven times, and travel back and forth from Tokyo to Aomori,” Takahashi said. “This was not possible in the first place Bullet It is still unparalleled in the production of Japanese films to this day. Usually, even if a train can be borrowed, photography will be limited to once or twice, which makes this unusual level of cooperation in Japan. “

“The big difference this time is the time when we took the story, creative and intentional vision to JR East. We were able to work with them through repeated discussions and the time we spent with them during production.”

Netflix Japan will celebrate the anniversary of 10 years this year. Other titles include the recently introduced Japanese banner DevilBesides 10danceA film on the competitive dance world, to be released later this year.

Ruchikaa Kapoor Sheikh, who leads the Netflix India films, shared that nearly half of the Netflix viewers in the country come from a movie, one of the highest in the world. Last year, at least one Indian movie appeared in the list of the 10 best English in Netflix every week.

One of the Indian titles in the banners this year is RoastedWho plays the role of Rajkummar Rao, who also has a product as a product alongside his wife, Patralekhaa. This is the first title of Kampa Films, a production company run by Rao and Patralekhaa.

“When we read one emerging device Roasted“I thought this story was unique, so we have developed it into a text text. Writing should be very good for comedies. The situation should be funny, so you can be authentic and responded to the situation,” Rao said.

Rao said he only realized that he was good in the comedy in 2017 when he played the starring role in NewtonWho later won the best feature film at India Film Awards. “If you always interact with a specific situation, it will coincide with funny. That's what I am trying to do. I try not to be funny while doing comedy, which is a very difficult task, because sometimes you are greedy, believing that you can do more, which can destroy the scene. You should already be subject to comedy.”

In Korea, where the obscene game has witnessed record success over the past few years, the focus on this year is to diversify its shows, said Vincent Tuion Kim, the director of Netflix for Korean content. This year's list includes the animated movie at all, It was lost in the light of the stars. Q3 will see a version Wall to a wallwhile Good news,It is a great flood and Boxon killed spin off Mantis It is assigned to the first offer in the Q4.



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