The unique trend is to catch Steam from some dinner who go out for a night of fun.
It has become so common that some beloved restaurants even fix their lists to accommodate them.
1
Many Gen Zers who have now become a drinking era focuses on “Zebra Striping”, focusing on moderation, for all restaurant works.
It includes alternate between alcoholic and non -alcoholic drinks for a night in a restaurant or bar.
The “Zbra Striping” reference comes from the black and white planned style, with black and white alcoholic and white alcohol or vice versa.
Gen Z's decision to communicate with this trend is not surprising, because the generation as a whole drinks less than the previous pieces.
Data from IWSR, a company that leads in alcohol visions, shows that 48 % of those who drink alcohol Gen Z choose to drink less.
This statistic rises to 68 % for those who prefer or have alcohol or low alcohol drinks.
To keep pace with this, many restaurants and bars have now have a wide range of zero cocktails, wine, spirits, and beer in their list for those who are a “brutal donkey” or who do not drink at all.
Save, save, save
Not to mention, regardless of the non -alcoholic factor, consumers in Gen Z reaches zero drinks because they are cheaper, as mentioned in the data from Technomic.
Getting tap water or soda provides more savings.
The choice of non -alcoholic beverages has become more important than alcoholic diversity, according to the study of Technomic.
An additional reason for bars and restaurants to invest in it.
“The younger GEN Z and Millengers is likely to participate in both alcoholic and non-alcoholic drinks during the same suitable suitable suitability-and alcohol-free vocalty are the highest element associated with alcohol drinks.”
“Everything is costly in the current inflationary environment, but this is likely to be a small part of the reason behind this trend.”
Bern said that it is less than the ability to bear costs and more than “a mixture of increasing interest in moderation as an important element in the general healthy lifestyle and behavior of the search for experience.”
What is alcohol?
This is what you need to know …
- Alcohol, also known as Ethanol's chemical, is a psychological effect
- It is the active ingredient in alcoholic drinks such as beer, wine and distilled spirits
- Alcohol is believed to be one of the oldest recreational materials in the world
- Its effects include lifting mood, decreased anxiety, increased social communication, anesthesia, poor cognitive functions, memory, motor and sensory.
- The negative short -term effects include dizziness, nausea and vomiting
- It can also be addictive on humans, and it has long -term health effects, including liver damage, brain damage and cancer
- Alcohol was produced and consumed by humans for its psychological effects nearly 10,000 years ago
- Drinking is socially and legally acceptable in most countries
A plan of three steps
There are also at least three specific movements that restaurants and bars can make to ensure the benefit of the “zebra” direction, according to restaurants.
First, change the list of drinks in general.
It should have a wide range of non -alcoholic options, of course, with some agent close to the original cocktails in taste and width.
This means using the same glass utensils and identical quality guarantee, although there is no alcohol.
Second, restaurants and bars should benefit from deals and promotions about lunch, lunch and a happy watch that supports “brutal donkey” tendencies.
It can be like 50 % of the required cocktails after a non -alcoholic drink.
This can also be paired with food offers.
Finally, flights will be a great choice.
There are already alcoholic trips, but there can be non -alcohol as well, or a mixture of both as an enjoyable player.
A restaurant was recently detonated to sell a 33,000 dollar cocktail of Vodka, but some dinner said it already saves money due to an additional feature.
Beer factories also make financial visits in recent years, as blood baths continue to bankruptcy.
